About CCLA
Conexiones Culturales de Latinoamérica (Cultural Connections Latin America) is a collaborative network that connects music industry professionals in the Latin American region. With partners throughout the region, CCLA is comprised of festival programmers and venues, as well as artistic representation agencies and music event producers, from both public and private organizations.
Founded in April 2020 – in the midst of the pandemic – the network aims to create spaces for dialogue that will strengthen professional links, lead to greater visibility for contemporary music creation, promote artistic mobility in the region, multiply business opportunities for music and favor the professional development of the sector, through the exchange of best practices and the creation of specific collaborative projects.
We believe in the power of culture – especially music – to achieve sustainable development, as it promotes economic growth, social and political development, benefiting various productive sectors of society.
Value proposition
Professional Development
We share and foster collective knowledge to strengthen the skills of professionals to improve their professional activity, as well as the opportunity to access networks of proven professionals, particularly in Latin America, Africa, the United States and Europe.
Economic growth
We expand business opportunities for the sector, promoting participation in the development of joint strategies for doing business, through joint applications for financing, collective approach to brands and sponsors, and collective investment in exclusive projects.
Audience building
We seek to develop a regional brand with quality content that will also allow us to promote greater cultural exchanges through the development of coordinated communication strategies.
Education
We offer training programs that help develop business skills for both musicians and the next generation of professionals within the music industry in Latin America.
Expected benefits
ARTISTS
Artistic, technical, professional and financial development of the scenes.
AUDIENCE
Growth and consolidation of audiences for the benefit of creative economy players.
MUSIC ECOSYSTEM
Reinforced ecosystem, in a synergy involving festivals, forums, venues, artists, agents, public institutions and the private sector.
MULTIPLYING EFFECT
The role of music in society is recognized and linked to other sectors such as tourism, health + economic and labor departments.
Why work with us?
ALLIES
In over 4 years, we have researched and assembled trusted partners who are active professionals in the region’s music ecosystem.
TEAM
We have invested in and hired a team that coordinates, structures and monitors the network’s activities.
PLATFORM
We are introducing a digital tool that will help facilitate communication, collaboration and business generation among members.
COLLLECTIVITY
We propose an action plan and methodology designed to draw on the perspectives of your partners.
RECIPROCITY
We wish to work in reciprocity for mutual and sustainable benefits.
